Which do you find more cool?

Found in Communication Arts 2009 Advertising Annual
Art Directors - Richard Copping/Eddie Wong Yew Heng, Writer - Andrew Petch, Executive Creative Director - Richard Copping, Photographer - Sebastian Tan, Shooting Gallery, Digital Retouchers - Deedee Ferninandus, Quay Digital/Kendrick Wong, Quay Digital, Production Manager - Deric Tan, Producers - Katie Middleton/Rebecca Wise, Executive Agency Producer - Esther Yue, Ad Agency - Saatchi & Saatchi Singapore, Client - Paras Sharma, ESPN

 

Found in Andreas Gursky
Photographer - Andreas Gursky

Pyongyang II, Diptychon, 2007

When I found the above image created for ESPN, I was impressed by the concept behind it and the way in which it was executed.  The message is clear and the client's logo is well placed.  It looks like they've given all of the photographs a blueish greenish tone, which not only unifies the collection of images, but also resembles the light reflected in a dark room by a television.   I'm sure that many sports viewers can relate to being one of those people sitting in front of their TV, cheering as though someone can hear them.  This could be a stretch, but i'd guess that the large majority of people in the U.S. have at least one memory of doing the wave in a crowd of energized fans.  It's an impressive sight - the wave, that is until you become familiar with what is tradition in North Korea.  

The second image is a photograph of what is known as the mass games. Thousands of people in North Korea train year round for this jaw-dropping spectacle.   In the image of the birds, you can see what look like pixels, but they are actually colored cards, each being held and changed by someone.  The amount of teamwork, determination, and talent that can be witnessed in this picture alone is astonishing.  The photographer's positioning seems obvious, but that is why it is successful.  Viewers are given access to the formations created by the people on the ground, and can also see the mosaic picture straight ahead.