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| Found in: Lürzer's Intl Archive Vol 3 - 2010 |
I find this advertisement to be brilliant. It is simple, humorous, and innovative. The point of view at which the car is shown is unconventional, visually interesting, and curiosity inspiring. I believe the choice of background color may be a subtle implication of "green" ideology. This is the only aspect of the design I may change, if it were my work. I feel the color-concept relationship in all this green advertising is way overused and not very interesting. Perhaps I'm just hyper-sensitive and this ad isn't making this connection at all..what do you think?
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